Hisense 40A4BGTUK: 40 Inch Hisense - Review 🏆

Hisense is a Chinese multinational company that manufactures a range of consumer electronics and home appliances. Founded in 1969, Hisense has grown into one of the largest television manufacturers in the world. The company is known for making affordable TVs that still offer good specifications and features.

Hisense entered the UK market in 2006 and has steadily increased its presence and market share over the years. While not yet a household name like Samsung or LG, Hisense aims to become a leading budget-friendly TV brand in the UK. The company offers everything from entry-level HD TVs to premium 4K UHD models.

One of Hisense's newest releases for the UK market is the Hisense 40A4BGTUK television. This 40-inch HD TV comes loaded with smart features and technologies while still being very competitively priced.

Design

The Hisense 40A4BGTUK has an attractive and minimalist design. It has very thin bezels around the display, giving it a sleek, modern look. The TV is supported by two V-shaped feet at the edges of the unit. The feet feel sturdy and hold the TV firmly in place.

The overall dimensions of the TV with stand are 90.2 x 56.3 x 18.7 cm (W x H x D). It has a nice slim profile and should fit well in most entertainment setups. The stands extend about 25cm out from the edge of the TV, so you'll need a table or stand at least that wide to accommodate it.

There's no cable management system on the stand, but the back panel has grooves to neatly guide cables down to the inputs on the bottom. The back of the TV has a smooth matte black finish that looks clean when wall mounted.

Overall, the design is simple and minimalistic with thin bezels around the screen and discreet feet that don't detract from the viewing experience. The slim profile and small footprint make this a great option for a range of room sizes and setups.

In addition to the 40A4BGTUK, the Hisense 65E77HQTUK offers an impressive 65-inch display that enhances any home theater experience. Its sleek design features ultra-thin bezels and an elegant stand, similar to the 40-inch model. This larger TV model is perfect for those who want a bigger screen for viewing sports, movies, or gaming. With 4K resolution and advanced picture technology, the Hisense 65E77HQTUK ensures stunning visuals and is ideal for larger spaces. For more details, check out the Hisense 65E77HQTUK: 65 Inch.

Display

The Hisense 40A4BGTUK features a 40-inch display with a 1080p full HD resolution. This provides a crisp, detailed viewing experience even for fast-moving scenes and sports.

The display uses Direct LED backlighting technology. This allows for good contrast ratios and black levels, though not as deep as OLED or QLED displays. Viewing angles are also decent but not the widest.

Overall, the 40-inch screen size is great for smaller rooms and viewing distances. The 1080p resolution is standard for this price range and provides good clarity for most HD content. While the LED backlight limits contrast compared to higher-end models, it still delivers solid picture quality given the affordable pricing.

Additionally, the Hisense 32A4EGTUK features a 32-inch display that is perfect for compact spaces or bedrooms. With a 720p resolution, it offers decent picture quality for its size, making it ideal for casual viewing, gaming, or streaming. This model is particularly budget-friendly, providing a reliable performance for those who don't require a larger screen. For more information, check out the Hisense 32A4EGTUK: 32 Inch.

Picture Quality

The Hisense 40A4BGTUK offers good overall picture quality for an affordable 40-inch TV. The 4K resolution panel provides ample detail and sharpness in images. Colors appear natural and well-saturated thanks to the TV's Natural Color Enhancer technology. It can display a wide range of colors accurately.

The contrast is also decent for a TV in this price range. Blacks appear deep while highlights and bright areas are not blown out. Details remain visible in dark shadow areas of the image. The TV handles motion well with minimal blurring or judder. Fast-moving content like sports looks smooth and clear.

Viewing angles are fairly wide allowing the picture to remain accurate when viewing from the side at up to 30 degrees off-center. The image does not wash out or degrade as quickly as some budget TVs when viewed from an angle. This allows more flexible placement options in a room.

Overall, the picture quality exceeds expectations for the price and offers good color, contrast, motion handling and viewing angles. The 4K resolution panel and image processing help deliver a sharp, natural looking picture.

Sound Quality

The 40A4BGTUK has decent sound quality thanks to its two 10W speakers. It utilizes DTS Virtual:X technology to deliver an immersive audio experience by creating a virtual surround sound effect. The total 20W output provides adequate volume to fill a medium to large room.

Dialogue sounds clear and distinguishable even at high volumes. The bass response is quite good for a slim TV, providing a noticeable thump during action scenes and music playback. However, the high frequencies can sound slightly harsh at max volume.

Overall, the sound is perfectly fine for everyday TV watching. But for a truly cinematic experience, connecting an external soundbar or speaker system is recommended. The TV has an optical audio out port for this purpose.

Smart Features

The Hisense 40A4BGTUK is equipped with the VIDAA U5 operating system. This provides access to popular streaming apps like Netflix, YouTube, Prime Video, and more. Setting up the TV and connecting to WiFi is quick and simple.

The VIDAA U5 OS is intuitive to navigate. The home screen provides customizable rows of apps and recommendations. Voice control is enabled through Alexa built-in, allowing you to launch apps, search for content, and control TV functions completely hands-free. This makes it easy to find what you want to watch without having to scroll through apps or type searches.

Overall, the smart capabilities of this TV make it easy to access a wide variety of content. With the major streaming apps available and Alexa voice control integration, you'll be able to find and watch movies, shows, videos, and more with minimal effort. The smart features complement the strong display and audio capabilities, providing an immersive entertainment experience.

Connectivity

The Hisense 40A4BGTUK TV offers a good selection of connectivity options. It has:

• 3 HDMI ports to connect devices like Blu-ray players, game consoles, etc. The HDMI ports support HDCP 2.2 and HDMI ARC on HDMI 1.

• 2 USB ports to connect hard drives, USB sticks, etc. The USB ports allow recording live TV and playback of media files.

• Built-in WiFi 802.11ac to connect to the internet and stream content wirelessly. It also has an Ethernet port for wired internet connectivity.

• Bluetooth to pair wireless headphones, speakers or other Bluetooth devices with the TV.

The multiple HDMI and USB ports allow you to connect several devices at once. The HDMI ARC port enables using the TV speakers for audio from a compatible soundbar or AV receiver. The TV also supports screen mirroring via Miracast to mirror your smartphone or tablet screen to the TV.

Overall, the connectivity options are quite good for a budget 4K TV. The inclusion of WiFi, Bluetooth, HDMI ARC and USB recording adds a lot of value.

Remote Control

The Hisense 40A4BGTUK comes with a sleek and minimalist remote control that is easy and intuitive to use. It has all the necessary buttons without being cluttered.

The most used buttons like power, volume, channel change, and source selection are all conveniently located close to the top of the remote for easy access. There's also dedicated buttons for Netflix, YouTube, Freeview Play, and Rakuten TV to quickly launch these apps.

Navigation is simple with a central directional pad and separate buttons for menu, exit, and back. The remote fits nicely in the hand. Buttons have a nice tactile feedback when pressed.

One handy feature is that the remote has built-in voice control via Google Assistant. Just press and hold the voice control button to speak your commands. This allows you to easily search for content, launch apps, control smart home devices, and more using your voice.

Overall, the streamlined remote control makes it effortless to operate all the TV's functions. The voice control integration adds extra convenience. It achieves the right balance of keeping essential controls within reach while avoiding button clutter.

Pros and Cons

Pros

• Excellent picture quality with 4K resolution and HDR support. The colors are vibrant and accurate.

• Good sound quality with 20W speakers and DTS Virtual:X technology for an immersive audio experience.

• Easy to use VIDAA U5 smart platform with access to popular apps like Netflix, YouTube, Prime Video etc.

• Good selection of connectivity options including 3 HDMI ports and 2 USB ports.

• Stylish and slim design that will look good in any room.

• Reasonably priced for the features and performance offered.

Cons

• Limited viewing angles compared to higher end LED/OLED TVs.

• Mediocre black levels and contrast due to standard LED backlighting.

• Remote control feels a bit cheap and plasticky.

• Smart platform is not as refined as Android TV or WebOS.

• Only 2 year warranty which is less than some competitors.

Conclusion

Overall, the Hisense 40A4BGTUK is a decent mid-range 40-inch HD TV that offers good value for money. The sleek and minimalist design will fit well in most living rooms. The direct LED display produces natural looking colors and decent contrast. While it lacks advanced features like local dimming, the picture quality is fairly good for regular TV viewing and casual gaming.

The sound quality could be better with only 12W speakers and no Dolby audio support. The smart TV features powered by VIDAA U5 OS provide access to popular streaming apps and catch-up services. Connectivity options like HDMI ARC, USB media playback, and Bluetooth allow you to connect external devices. The remote is basic but easy to use.

Some downsides are the lack of HDR support, limited viewing angles, and average sound. But for the price, it provides good features and performance. If you want an affordable 40-inch TV for mixed usage, the Hisense 40A4BGTUK is a recommended option worth considering. It delivers decent picture quality and smart features that cover the basics well.