Hisense 50E77KQTUK: 50 Inch Hisense - Review 🏆

The Hisense 50E77KQTUK is a 50-inch 4K QLED smart TV that was released in 2022. Hisense is a Chinese electronics company that has become one of the fastest growing TV brands worldwide in recent years. The company is known for making affordable TVs that still offer good performance and features.

The 50E77KQTUK is part of Hisense's 2022 lineup of QLED 4K TVs. QLED stands for "quantum dot LED" and is Hisense's branded term for their quantum dot technology, which aims to produce better colors and brightness compared to standard LED-backlit LCD TVs. The 50E77KQTUK is a mid-range model in Hisense's lineup that looks to deliver strong picture quality and smart capabilities at an affordable price point.

Display & Resolution

The Hisense 50E77KQTUK has a 50-inch screen size with 4K Ultra HD 3840 x 2160 resolution. It uses a QLED panel which stands for Quantum Dot LED. This QLED technology provides purer colors, higher brightness, and better contrast compared to a regular LED display.

The 4K resolution gives you over 8 million pixels for incredible clarity and detail. It's 4 times the resolution of Full HD 1080p. When sitting at a normal distance from the TV, it's difficult to see individual pixels. Images look extremely sharp and realistic.

The 50-inch screen size is great for most living rooms, providing an immersive viewing experience without taking up too much space. It's large enough to appreciate 4K resolution and see all the extra detail compared to smaller screen sizes.

Overall, the display size, 4K Ultra HD resolution, and QLED panel deliver an excellent visual experience with vibrant colors and crisp clarity.

Picture Quality

The Hisense 50E77KQTUK offers excellent picture quality thanks to its Quantum Dot technology and 4K resolution. The TV displays over 1 billion colors for vibrant, lifelike images. The Quantum Dots produce pure whites and deep blacks, creating high contrast and HDR for a cinematic viewing experience.

Colors really pop on this TV. The wide color gamut produces rich, saturated hues that look natural. From lush greens in nature scenes to bright reds and blues in superhero movies, colors are accurate and vivid. Skin tones appear natural as well.

Brightness is also very good at over 500 nits. The screen gets plenty bright for well-lit rooms and for making HDR content shine. Details remain visible even in bright scenes. Reflections are handled well thanks to the semi-matte finish.

Viewing angles are also solid thanks to the VA panel. There is some color and contrast degradation at extreme angles but it performs better than typical VA TVs. Overall, the picture remains pleasing when viewing from the side or at an angle, making it good for larger rooms with multiple seating positions.

Sound Quality

The Hisense 50E77KQTUK has a decent sound system with 2x 10W speakers. While the sound is clear, the volume could be louder at higher levels. The speakers deliver clear dialogue and accurate sound effects for TV shows and movies. However, for more immersive audio, an external soundbar is recommended, especially for larger rooms.

The 2-channel stereo speakers provide a straightforward left/right audio separation. The soundstage feels confined to the borders of the TV rather than having an expansive presence. The mids and highs are decent but the lack of a dedicated subwoofer means the low end lacks punch and bass impact.

At moderate volumes, the built-in speakers can fill a small to medium-sized room. But at max volume, the speakers start to distort and sound strained. The audio lacks richness and surround effects compared to TVs with more advanced speaker systems.

Overall, the 50E77KQTUK provides passable audio quality for casual TV watching. But cinephiles and audiophiles will want to pair this TV with a soundbar or speaker system to achieve a truly immersive home theater experience.

Smart Features

The Hisense 50E77KQTUK comes with the company's proprietary VIDAA U5 smart TV platform. It's based on Linux and provides access to popular streaming apps like Netflix, YouTube, Prime Video, Disney+, Apple TV and more.

For music streaming it has apps for Spotify, Tidal, Deezer and TuneIn radio. There's also support for Plex media server for accessing your own media library.

The TV has built-in Alexa voice control, allowing you to change channels, launch apps, search for content and more using voice commands. The remote also has quick access buttons for Netflix, YouTube, Prime Video, Rakuten and Freeview Play.

Overall the smart platform is very intuitive and easy to navigate. The app selection covers all the major streaming services. Voice control with Alexa works well for basic tasks like launching apps and searching for shows.

Connectivity

The Hisense 50E77KQTUK comes with a solid set of connectivity options to hook up your devices and stream content.

For wired connectivity, it has 3 HDMI ports and 2 USB ports. The HDMI ports support the latest specs like HDMI 2.1, 4K resolution at 120Hz, Variable Refresh Rate, and Auto Low Latency Mode. This makes them ideal for gaming consoles and 4K Blu-ray players. The USB ports allow you to connect hard drives to play media files or record live TV.

For wireless connectivity, the TV has built-in Bluetooth and WiFi. Bluetooth 5.0 allows you to pair wireless speakers, headphones, or other audio devices to the TV. This gives you the flexibility of listening to audio from the TV without any cables. The WiFi supports the latest 802.11 ac standard for smooth streaming over your home network.

Overall, with the latest HDMI 2.1 ports, USB, Bluetooth, and WiFi, the Hisense 50E77KQTUK provides all the connectivity options needed in a modern 4K TV. Whether you want to game in 4K 120Hz or stream movies over the network, this TV has you covered.

Gaming Performance

The Hisense 50E77KQTUK is a decent gaming TV with some good features for gamers. It has a low input lag of around 10ms, which is very responsive and allows for precise control in fast-paced games. The TV supports Variable Refresh Rate (VRR) up to 60Hz, which matches the refresh rate with your console's graphics card to reduce screen tearing and stuttering.

Enabling Game Mode on the 50E77KQTUK improves the input lag even further, bringing it down to under 5ms. This almost instantaneous response time gives a noticeable competitive edge in online multiplayer games. The TV also supports Auto Low Latency Mode, automatically enabling Game Mode when detecting a console input.

With HDMI 2.1 ports, you can game in 4K at 120fps on next-gen consoles like the PS5 and Xbox Series X. The ports support advanced gaming features like ALLM and eARC as well. HDR gaming is fantastic on this TV, with support for HDR10, Dolby Vision, and HLG formats. The high brightness, vivid colors, and deep blacks create a truly immersive gaming experience.

While it lacks more advanced gaming features like AMD FreeSync or Nvidia G-Sync support, the Hisense 50E77KQTUK still provides a great overall gaming performance for the price. The quick response time and VRR support make it a good choice for both casual and serious gamers.

Ease of Use

The Hisense 50E77KQTUK 50 inch QLED TV is very easy and intuitive to use, thanks to its simplified remote control and menus.

The remote is straightforward with essential buttons clearly labeled. There's a dedicated button to quickly access streaming apps like Netflix, Prime Video, and YouTube. The directional pad makes navigating menus a breeze. Volume and channel rockers are conveniently located.

The home screen features large icons for apps and inputs, making selections effortless. Settings are logically categorized into picture, sound, channel, network, system, and support menus. Picture modes, aspect ratio, audio output, and other common settings are easy to find. The settings menus have clear descriptions to guide users.

First time setup only takes a few steps before you're ready to start watching TV or streaming content. The onscreen instructions walk you through connecting to wifi, activating smart features, and tuning channels. Even pairing Bluetooth headphones or speakers is a quick process.

Overall, the simplified remote and menus make the Hisense user experience intuitive for all users. Settings are easy to adjust for customizing picture and audio preferences. The convenient home screen and labels make accessing apps and features seamless.

Design

The Hisense 50E77KQTUK has an attractive, minimalist design with slim bezels and a sleek black finish. The bezels around the display are quite slim, measuring just a few millimeters thick. This creates a nearly bezel-less look when viewing content and allows for an immersive viewing experience.

The TV has a central stand with two feet that provide sturdy support. The stand has a low profile that doesn't detract from the screen. For those who want to mount it on the wall, the 50E77KQTUK is VESA compatible using a 200 x 200 bracket. Overall the design is modern and stylish, with the slim bezels and black finish blending nicely into most home decor.

Value

The Hisense 50E77KQTUK offers good value for money given its features and performance. At its current price of around £450, it's very competitively priced compared to other 50-inch 4K QLED TVs from brands like Samsung and Sony which can run £100-£200 higher.

Compared to other similarly priced 4K TVs that use more basic LCD/LED display panels, the Hisense provides noticeably better picture quality by utilizing quantum dot technology in its QLED panel. This allows it to produce over a billion color shades and makes images appear more vibrant and lifelike.

Considering you're getting QLED picture quality with quantum dot color, Dolby Vision HDR support, decent gaming performance, and full smart TV capabilities, the Hisense 50E77KQTUK is a great value 4K TV option. While it may lack some of the more premium features and polished software of higher-end brands, it delivers impressive visuals that outperform its price.

Overall, if you're looking for an affordable mid-range 4K smart TV with good performance and picture quality, the Hisense 50E77KQTUK is definitely worth considering. For buyers on a budget, it provides great value without compromising too much on features and specs compared to more expensive models.